Tabletop Media Group Tech Tuesday 1

Tech Tuesday: Instagram 101 by Tabletop Media Group

July’s Tech Tuesday was all about The Gram! Kristen Baughman, founder of Tabletop Media Group, lead us on an informational and interactive morning filled with tips and tricks on how to get the most out of Instagram. Below are some highlights from her presentation!

Tabletop Media Group Tech Tuesday 3Branding Checklist

Do you have the following?

  • Logo
  • Website
  • Business Phone Number
  • Social Media

Instagram: The importance of a Business page

Potential clients/customers can:

  • Call you directly
  • Email you directly
  • Get directions to your location
  • Identify the type of business
  • It’s linked directly to your Facebook

View the full presentation for a step by step on how to create your business page!

Creating a social media frameworkTabletop Media Group Tech Tuesday 4

Pick FIVE categories, which will be your priority to cover regularly on Instagram.

  1. Sweet treats
  2. Pro tips
  3. Benefit + bonus
  4. Locater
  5. Community service
  6. Happy customers
  7. Upcoming events
  8. Behind the scenes
  9. Founder focus
  10. Terrific team
  11. Industry insider
  12. History

Tabletop Media Group Tech Tuesday 5A Picture IS Worth 1,000 Words

Posts that include images produce 650 percent higher engagement than text-only posts.

  • Light is vital – different types
  • Framing – Rule of Thirds
  • Create movement
  • Set the mood
  • Be creative – editing, variety

 

Learn more tips & tricks, how to create a story, what IGTV is, how to sell & tag products, and more by viewing this presentation in full!

Tabletop Media Group Tech Tuesday 2

About Tabletop Media Group

Tabletop Media Group is a media agency serving clients in the food, beverage, agriculture and lifestyle industries. From designing a new website to managing your social media – Tabletop Media Groups offers a variety of packages to meet their clients’ needs. By equipping clients with the proper media tools, Tabletop Media Group delivers the results necessary for their clients to achieve their business goals.