Tech Tuesday: Small business SEO: Steps to Boost your visibility

Small business SEO - Steps to Boost Your Visibility

A big thank you to Claudia Ramírez of Collective Individuality Designs for sharing valuable knowledge and for showing how to boost your brand visibility by improving your website SEO!

October’s Tech Tuesday Session featured Claudia Ramirez of Collective Individuality Designs.

Claudia delivered an engaging and insightful presentation on the tips and tricks of leveraging website SEO for small business visibility.

In this month’s session, attendee’s learned these key takeaways:

What is SEO?

  • SEO: a brief HTML tag that summarizes a webpage’s content to help users and search engines understand what the page is about. It is a key factor in appearing in a search engine results page!

How Google Ranks SEO: 

  • By using information provided or created on your website, Google compiles all options that have the best possible result and helpful answer from the internet.

Search Intents:

  • Tactics to ensure your website keywords and information are targeted to the correct audience based the purpose of their search prompt.

Keywords:

  • Claudia reviewed the different types of keywords and the best instance to use them. She also gave us a tutorial on the Google Keyword Planner and Ubersuggest so that we can use the best keywords for our websites.

Extra Information Goodie: Site Speed plays a BIG role on SEO optimization and performance. Claudia Recommends using GT Metrix to audit your website to find the things that may be slowing down your SEO.

This presentation was packed with great ways to take your SEO game to the next level. We encourage you to put these insights into practice and see the difference they can make for your business.

Missed it? No worries!

Check out Claudia’s slide deck to review everything discussed in this month’s session.

Get in Touch With Claudia from Collective Individuality Designs

Claudia Ramirez is skilled in websites and branding. With a strong portfolio and 2 degrees in design, she has dedicated her career in helping clients elevate their brands and digital presence. 

Her services include:

  • Web Design –  Web Design, Web + Brand, One Page Website, or SEO Plans available.

  • Brand Design – Brand Packages and Logo Design available.

  • and website template downloads!

Collective Individuality Designs is accepting new clients! Contact Claudia to see how she can bring your brand to the NEXT level.

Check out Collective Individuality Design’s website HERE. 

Stay up to date on all things branding related by following Collective Individuality Design on Instagram and Facebook!

Join us every 3rd Tuesday of the month for Tech Tuesday!

Tech Tuesday is a FREE monthly business seminar where we invite local experts to present on a variety of topics to help local business owners succeed. We are excited to see you in 2026 for our next series!