World of Bluegrass 2016 Promotional Opportunities

How To Grow Your Business During IBMA’s World of Bluegrass…

As a partner of the International Bluegrass Music Association, the Greater Raleigh Convention and Visitors Bureau works very closely in the welcoming of the IBMA Business Conference and organizing of the Wide Open Bluegrass festival that will take place in Raleigh Sept. 27-Oct. 1, 2016.

VisitRaleigh is inviting you to take advantage of available promotional opportunities, based on your business:

IBMA “Special Deals” Website and Mobile App Promotion:

Special Deals: Businesses are encouraged to offer a bluegrass-inspired “special deal” or activity to attract IBMA attendees to their businesses that will be promoted on the IBMA website and mobile site.

How do I participate?
Businesses interested in offering bluegrass-inspired special deals or activities can e-mail Jessica Holt at the Greater Raleigh Convention and Visitors Bureau anytime, but no later than Sept. 1 for inclusion on the IBMA website and mobile app promotions. *No charge to participate.

Added value:
Participating businesses will benefit from added promotion via a link on the IBMA mobile site to your visitRaleigh SmartCard deal. For more information on how this works, please email Jessica Holt, at the Greater Raleigh Convention and Visitors Bureau or click here.

Participate as an Arts Activation Host Location:

If you have any ideas on how to activate your space with bluegrass-inspired activities (i.e. live bluegrass music, music lessons, art exhibit with bluegrass themed artwork etc.), please share your ideas with Julie Brakenbury and Gray Henderson.


We are very excited that Raleigh will be hosting the International Bluegrass Music Association’s (IBMA’s) World of Bluegrass, Sept. 27–Oct. 1, 2016. You can learn about all the events that are planned for World of Bluegrass here.

If you have any questions about IBMA or how to get involved, please reach out to Gray Henderson or 919-645-2680 at the Greater Raleigh Convention & Visitors Bureau.