Win your customers through paid search + online ads.
We’ll guide you through online’s most powerful tools.
You will learn…
- How to move your business forward in a digital age. Gain insight on “lead generation” and how buyers become customers.
- Paid search, various types, and how people engage with it. Get an inside look into Google Ads and familiarize yourself with the layout and basic setup.
- Paid social and how it differs from organic strategies. Understand the type of social ads to run and how to track them.
- How to use Google Analytics and Google Tag Manager. Create different views and generate reports that give you rich data on your audience.